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    PropertyKiln

    Put your brand in front of every UK landlord — with no competition in your category

    Category-exclusive sponsorship. One brand per category. No competing ads. Your logo on every guide, tool and template in your section — embedded in independent landlord guidance landlords actually trust.

    Who reads PropertyKiln

    2.86 million

    UK landlords (HMRC SA data)

    £55.53 billion

    Annual UK rental income

    10

    Content sections available for sponsorship

    1

    Sponsor per category (exclusive)

    PropertyKiln readers are decision-makers actively researching tax structuring, BTL mortgages, insurance, MTD software, HMO licensing, short-let operations and portfolio strategy. They are reading because they are about to spend, restructure or buy.

    BTL landlords
    Portfolio landlords
    HMO operators
    Airbnb / short-let hosts
    Holiday let owners
    Serviced accommodation operators
    Accidental landlords
    Aspiring landlords

    No-competition guarantee

    While your sponsorship is live, no competing brand appears anywhere in your section. Not in guides. Not in tools. Not in templates. Not in calculator results. Not on the section landing page. Not in the homepage strip. Nowhere.

    If a competitor offers more, we say no. That's the whole point of category-exclusive sponsorship — and it's what makes your placement worth paying for.

    Tier-1 sponsor categories

    These are the highest-fit categories for a PropertyKiln sponsor. Tier-1 categories often combine multiple sections (e.g. landlord insurance covers Insurance, HMO Deep-Dive, Short-Lets, and Tenant Disputes).

    BTL mortgages
    Landlord insurance
    Accounting / tax software
    Short-let technology
    Landlord software

    Sections available for sponsorship

    Tax & Self-Assessment

    Sponsored

    30 guides

    • Section 24
    • MTD for ITSA
    • Allowable expenses

    Ideal for: Tax software, BTL accountants

    Lettings & Operations

    Available

    23 guides

    • Tenant find
    • Renters' Rights Act
    • Rent collection

    Ideal for: PropTech, referencing, rent collection

    BTL Mortgages & Finance

    Available

    33 guides

    • Stress testing
    • SPV mortgages
    • Refinance vs hold

    Ideal for: BTL lenders, brokers, bridging

    Compliance & Regulation

    Available

    49 guides

    • EPC
    • Gas Safe
    • Electrical safety
    • Deposit protection

    Ideal for: EPC providers, compliance software

    HMO Deep-Dive

    Available

    33 guides

    • Licensing
    • Article 4
    • Fire safety

    Ideal for: HMO insurers, fire-safety consultants

    Short-Lets & Holiday Lets

    Available

    29 guides

    • FHL abolition
    • Channel managers
    • Planning

    Ideal for: Short-let tech, channel managers, dynamic pricing

    Investment & Deal Analysis

    Available

    33 guides

    • Yield
    • ROI
    • Stress testing

    Ideal for: Sourcing platforms, deal-analysis software

    Insurance

    Available

    12 guides

    • Buildings
    • Loss of rent
    • Legal expenses
    • HMO cover

    Ideal for: Landlord insurance providers

    Tenant Disputes & Eviction

    Available

    12 guides

    • Section 8
    • RROs
    • Possession claims

    Ideal for: Eviction specialists, legal expenses

    Portfolio Strategy

    Available

    16 guides

    • Incorporation
    • Sell vs hold
    • Estate planning

    Ideal for: Incorporation specialists, IHT planners

    What you get

    • Your logo on every guide page in your section
    • Your logo on every PDF template download in your section
    • Your logo on relevant tool result pages
    • Your logo on reference cards in your category
    • "In partnership with [Your Brand]" on the section landing page
    • Featured in the homepage "In partnership with" strip
    • Monthly performance report (impressions, clicks, downloads)
    • Category exclusivity — no competing brands anywhere in your section

    Frequently asked

    Talk to us

    Tell us a bit about your business and we'll come back within 2 working days with a tailored proposal.

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